There is no denying the tremendous popularity of Facebook. While millions of people are already Facebook users, millions more are becoming members each day. So, you, as a merchant, cannot afford to bypass this golden marketing and sales opportunity. This article shows you how it’s done.
Communicate with your fans on a regular basis so you are aware of what they want. Pay close attention to your followers and what they want. You can gain valuable ideas from these posts. Don’t forget that your fan base is what has helped you get to where you are now.
Always post a link to any new content on your site to your Facebook wall. If your site includes a blog, have it automatically summarized and linked on your Facebook. You might even link a Twitter account to the Facebook page and make sure tweets appear on it too.
Give Facebook ads a try. Normal posts to your Facebook page will only promote your products to your current followers. Purchase Facebook ads to expand your business. They are affordable and effective.
Facebook is a great place to share information. It’s for more than sharing photos and playing games. Use it in that way for your brand. Create great content and share interesting information. It brings plenty of traffic for your business.
Use custom tabs to make your Facebook page more efficient. With these tabs, your Facebook page’s information will be more organized, which ultimately helps your business. For instance, when you have a contest going on, make a tab for just content info.
Try holding a giveaway. Freebies should be given to lose who have either “liked” your business’s Facebook page or signed up to your mailing list. You will not be out a lot of money, but you will gain the ability to communicate with more people than ever before.
When a person “likes” your page, reward them with a unique gift or special offer. People pay attention to a page with a high number of likes. You may want to offer a free giveaway to those who like your page. It could also be something like a sweepstakes. They will click very fast if there is something free in return.
Facebook is one of many social media sites out there. While it is an incredibly popular concept, different demographics prefer different social media websites. Before you spend time and effort on social media marketing, do your homework to find out which suits your target audience.
Hiding your content from non-fans is an effective method in converting visitors into followers. Having hidden content will make it so those who are interested will have to become a fan. Don’t hide too much of your site, as search engines won’t be able to crawl anything that is hidden.
As mentioned earlier in this article, Facebook represents unlimited potential for contacting customers and making sales. Now that you have gone over the article above you should have no trouble using Facebook to your advantage. Begin your journey today by creating your Facebook page.