Do you want to get the upper hand over your competitors? Are they utilizing Facebook marketing, and you want to as well? Do you want to better their campaigns time and time again? Facebook marketing takes a lot of time and skill, and this post is here to help you prepare for it.
Custom tabs can help you make your Facebook marketing strategies more efficient. These tabs will let you keep things organized better on your profile page so that people can easily get the information they need. Deals, contests and promotions can be organized with their own tabs.
You must build a healthy Facebook fan base. This means that you shouldn’t waste time really marketing services, products or offering promotions until at least 5,000 followers are achieved. When you reach that goal, you get more followers from promotions.
Sometimes you’ll need to post on Facebook pages that are not your own. You can garner a ton of attention when you post on other people’s Facebook pages. You want this to be positive attention. Only post when you have valuable information to share. Avoid spamming because this will just annoy people.
Use care in selecting your updates. Subscribers will get bored if your updates contain no value. Your content should entertain, educate or offer some help. Utilize Facebook Insights to learn which updates have the best success so you will be able to give your audience something similar.
Offer an exclusive product to people who “like” your page. Likes can draw new attention to your page. Think about offering something people are going to be interested in. It may be something you offer to others, or perhaps the chance to win your sweepstakes contest. If you give them something they like, they will probably not hesitate to “like” you.
The whole point of Facebook marketing is to boost sales. This is why it’s a good idea to set a goal for how much you’d like to sell by the time the month’s over. Getting a lot of Facebook likes is great, but you need that to turn that into cash somehow. If you aren’t seeing appropriate sales, adjust your marketing strategies.
Your posts should include valuable content. In other words, you need to share content that people find interesting or posts that have something in them that people can use. Try to include news about interesting products or services as well that you’re offering. Avoid “selling” on your Facebook page, so as to avoid popping up too much on your subscribers news feed.
Offer an easy way for your followers to sign-up for contests. Offer them something of value when they register so that people will be more likely to do so. Contests or sweepstakes can be useful, or you can just have a spot to register to win something great.
Now that you have all this valuable knowledge at your disposal, there is no real reason why your Facebook campaigns can’t be better than those of your competitors. Show them how it’s done. Bring the world to your business with these powerful tips.