Facebook is a great place to communicate with customers as well as your friends. People can’t get enough interpersonal communication, so social media growth continues to skyrocket. Use the power of Facebook to target potential customers and promote your business’ products.
Does your page stand out from the competition? You should add pictures and colors to attract attention. This will attract more users.
Facebook Offers is a great way to promote freebies and contests you offer on your site. First, write a description of your offer. Then, set the “Promoted Post” flag from your wall. If the offer is very good you can also promote it to those who are not fans.
One important thing you have to do is to develop a Facebook fan base that’s solid. This means you ought not spend lots of money on product promotion until you garner no less than 5,000 fans. If you have that may fans, you can see some real success.
Offer an exclusive deal to those that “like” your page. These “likes” can bring new attention to the Facebook page. Try to give a way free items if they are going to ‘like’ your Facebook page. You can run a contest or provide it to anyone who Likes your page. They will click very fast if there is something free in return.
If your need for customer interaction is not a regular thing, then a Facebook page will not be of benefit. These clients only show up every now and then, so they are not interested in following daily posts. Instead, pay for Facebook ads that target customers for you.
One way to entice people to follow you is to only show content to those who are following you. When only followers can see certain parts of your page, it will make visitors want to become followers. Leave a good portion of your content visible for both SEO and enticement.
Leave the comment feature turned on to be sure that people can leave posts on your page. You may think of this as a way to keep inappropriate content off of your page, but all it will do is convince users that you do not care about what it is they have to say.
Try encouraging user interaction with others fans and with you. Let conversations flow on your page. If you police your page and stop conversations that your followers are enjoying, they may resent you. Intervene only when there is inappropriate content on your page.
Create a Facebook page that is similar in style to your main business website. For example, if you have a site that contains a lot of blue, that should be reflected on your Facebook profile too. That will help folks remember your brand. If you do things entirely different, customers will only get confused.
Are you prepared to make the most of social media to expand your business? Most people enjoy social media sites, so use Facebook as part of your marketing campaign. Apply the tips you’ve just read, and grow your customer base.