It is very likely that most of your family is on Facebook. Most people use Facebook to stay in touch with friends and family. After knowing that, you’re probably wondering if your potential customers are using Facebook. Keep reading for information on how to conduct a successful Facebook marketing campaign.
Giveaways are a great method of drawing attention to your page. You can boost your costumers and fans by offering something that they’d love to get. Announce all winners on the Facebook page, and do so each and every time you desire new subscribers.
Your Facebook page should be a clearinghouse that makes it easy for followers and visitors to find your other online presences. If your company uses a blog, post a link and summary of each blog post to your Facebook page. Connect your Facebook page with your Twitter profile to have your tweets posted to Facebook.
When you use Facebook for marketing purposes, you must have a page that stands apart from the crowd. Adding great photos and unique color combinations really helps. These types of pages certainly do attract more attention.
Promote a contest using Facebook Offers. Set up your offer and switch it to Promoted Post via your Wall. Depending on the offer, you may even want to promote it to people who aren’t followers.
The most important first step to Facebook marketing is to build a solid fan base. Having an excess of 5,000 fans is best. After you hit that many people you should see your conversion rates start to rise.
Buy a Facebook ad. You can make it so that your ad is sent to certain kinds of people, like those that fall in your target market. You also can keep to a budget, allowing you to do as little or as much as you wish. There are no long-term commitments. Your ad can be ceased at any time.
Your posts should include valuable content. Your followers must be able to benefit form every single post that you make. Avoid “selling” on your Facebook page, so as to avoid popping up too much on your subscribers news feed.
Create a special group that is only for your business. Your group can be a place where you and your customers interact with each other. You can alert the masses to a special deal you are running or a new product you have coming out. This is a perfect chance for you to connect with your customers.
Be sure people are able to share content with you and other people via your Facebook page. The more interesting or valuable the information you provide is, the more likely that your followers are going to want to share it with their friends. Facebook works best for a company when followers can interact with each other and share your information with their friends. The harder you work to provide great information, the more likely it is to be shared far and wide.
You likely use Facebook yourself, and therefore understand what would appeal to customers. Use your knowledge along with these tips to get your brand messaging across to a whole new group of people. With more effort comes more profit.